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The labels you use on your goods and packaging help to create the first impression of your product and your business.  So why settle for anything less than exactly what you need?

Rather than settling for one-size-fits-all labels, you can design and create attractive, bespoke labels pre-printed with all the relevant information you require, without compromising on design or performance.

We have extensive experience working with a wide range of businesses providing them with high quality, bespoke labels that are unique to them. In this post, we’ll share with you our experiences of how bespoke labels can benefit your business.

  1. Promote Your Business

Labels shouldn’t be considered as merely a functional means to an end.  They also serve as a great marketing tool.

Although many of the labels we supply are used to communicate vital information, they can also be custom printed to take advantage of the opportunity to build your brand awareness.

Add your company logo to your labels, so that they’re instantly recognisable as belonging to your business. Choose your corporate colours for your labels, so that they reinforce your brand identity wherever they go in their journey through your supply chain.

bespoke-labels

  1. Save Time and Money

Designing, printing and laminating your labels in-house can be an expensive and time-consuming process.  Working with specialists in durable labelling, to design labels which meet your unique specification, and leaving us to do the printing for you, means that you get the high quality labels you want quickly and efficiently.

We will work around you – if you want to add variable data in-house, we can deliver your labels blank or part-printed ready for you to overprint in a format to suit your printer.

If you need to print variable data on your labels, such as barcodes or sequential numbers, but you don’t have the resources to do this in-house, we can even use data from your database to customise your labels. Bespoke labels can improve efficiency and workflow for your business.

  1. Get the Look with the Performance

If you need labels which can withstand challenging environments, such as high or low temperatures, adverse weather conditions or contact with oil, dirt and chemicals, but you also want your labels to be visually appealing, bespoke labels could be a great option for you.

If you decide to have your company logo and contact details pre-printed on your labels, the last thing you want is for that label to fail or the print to fade throughout the lifetime of your label. We understand that your reputation is at stake each time you apply a label bearing your branding.

We are high performance label specialists, and our bespoke labels meet our exacting standards when it comes to label performance and design.

Labels in production at IML

  1. Fast Turnaround

Once we’ve consulted with you to carefully design your labels, should you need to order more in a hurry we can offer fast turnaround and delivery times, ensuring you never run out!

We always aim to build long-term relationships with our customers, and telephone and online support is available throughout the working day should you need to get in touch with us for anything.

When you place your first order with us your dedicated internal account manager will introduce his/herself to you. They will be your day-to-day point of contact for order processing and general enquiries.

If you need a meeting to review your needs at any point we have a team of experienced, knowledgeable Area Sales Manager who can visit your site or host a meeting with you at our offices and production site.

  1. Professional Finish

Our bespoke labels come in a vast array of sizes, formats and printing options to meet your requirements. Don’t settle for anything less than the best. If your current labels don’t quite fit your product or packaging, or meet your expectations, we can offer a label that does!

Bespoke labels can be used in various areas of your business to portray a professional image.   Custom printed address labels, for example, featuring your company logo, create a sleek and professional impression to anybody receiving mail from you.

If your labels aren’t performing well for you, it may be time to consider the advantages of bespoke label printing. It’s possible to achieve an attractive, eye-catching label design without compromising on performance, and vice versa.

Contact us with your bespoke label ideas, and we will provide you with a tailor-made quotation, as well as guidance and support on how to make your bespoke label ideas a reality!

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Get in touch

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We were printing full colour product labels and our spend on consumables was escalating. Dura-ID suggested an OKI Smart Managed Print Contract to fix the cost. As a result we are making significant cost savings. I was so pleased with Dura’s advice, support and service I now order all my blank label media from them too.

Hugh Rogers – T R Bonnyman